I’m trying something new. This week, instead of interviewing a founder or executive, I took my Content Director Tobi and we’re going behind the scenes at Project 33 to talk about what we’re currently building, seeing, and experimenting with - across our own content and 15+ executive clients. Thinking of making this a recurring series.
Listen on: YouTube, Apple Podcast & Spotify
What we discuss:
The group interview format one customer pitched us that could change how we create content
Tobi’s first LinkedIn post goes live
The Clay + Jungler workflow we’re building to turn organic LinkedIn engagement into pipeline
Why TL ads with a $5k/month budget can do more for pipeline than most companies realize
Using Fibbler to connect LinkedIn ad engagement to influenced revenue
The AI-powered ideation workflow we’re building
How/why we cut our client onboarding from 3 to 1 week
The “gold standard” for executive content interviews
Connect with us:
Finn’s LinkedIn: https://www.linkedin.com/in/finnthormeier/
Tobi’s LinkedIn: https://www.linkedin.com/in/tobias-moelenkamp/
Project 33 - LinkedIn Agency for CEOs: https://www.project33.io/
